Introduction
Information We Collect
Information Provided by Shopify
- Your Shopify store URL/domain
- Access credentials (API tokens) to perform necessary operations
- Merchant email address
- Store name and basic store information
- Merchant account information required for billing
Information You Provide to Us
- Account information when you create an account
- Configuration settings for the Application
- Communications with us via email, chat, or other methods
- Survey responses, feedback, or testimonials you provide
- Billing and payment information
Information We Collect Automatically
- Usage information such as features used, actions taken, and timestamps
- Performance data about how our Application functions with your store
- Log data including IP addresses, browser type, pages viewed, and time spent
- Device information including device type, operating system, and browser
- Cookies and similar tracking technologies
Product and Image Data
- Product information (titles, descriptions, collections, tags, etc.)
- Product image URLs and metadata
- Existing alt text content associated with product images
- Generated alt text content created by our Application
How We Use Your Information
Provide and Maintain the Application
- Deliver our core alt text generation service
- Process and fulfill your requests within the Application
- Authenticate your access and maintain your account
- Monitor and improve Application performance and features
Business Operations
- Process payments and maintain billing records
- Communicate with you about your account or the Application
- Provide customer support and respond to inquiries
- Send important notices and updates about the Application
Improvement and Analysis
- Understand how users interact with our Application
- Identify trends and usage patterns
- Develop new features and improve existing functionality
- Test and troubleshoot problems within the Application
Marketing and Promotions
- Send promotional communications about new features or offerings
- Provide personalized content and recommendations
- Conduct surveys and collect feedback
- Measure the effectiveness of our marketing efforts
Legal Obligations
- Comply with applicable laws and regulations
- Enforce our Terms of Service
- Protect our legal rights, privacy, safety, or property
- Prevent, detect, and investigate potential illegal activities
Legal Basis for Processing (For EEA, UK, and Similar Jurisdictions)
- Performance of Contract: Processing necessary to provide the services you request.
- Legitimate Interests: Processing that serves our legitimate business interests, such as improving our Application, marketing our services, and preventing fraud.
- Legal Obligation: Processing necessary to comply with applicable laws.
- Consent: Processing based on your specific consent, such as for marketing communications.
Data Retention
- The length of time we have an ongoing relationship with you
- Whether there is a legal obligation to which we are subject
- Whether retention is advisable in light of our legal position
Data Sharing and Disclosure
Service Providers
- Cloud hosting and data storage providers
- Payment processors
- Customer support services
- Analytics providers
- Marketing and email service providers
Business Transfers
Legal Requirements
- Enforce our Terms of Service and other agreements
- Protect and defend our rights or property
- Prevent or investigate possible wrongdoing in connection with the Application
- Protect the personal safety of users of the Application or the public
With Your Consent
Aggregated or De-identified Data
Data Security
- Encryption of sensitive data in transit and at rest
- Regular security assessments and penetration testing
- Access controls and authentication requirements
- Monitoring for suspicious activities
- Employee training on security and privacy practices
- Regular updates and patches to our systems
Your Rights and Choices
For All Users
- Access and Update: You can access and update certain account information through your Application settings or by contacting us.
- Marketing Communications: You can opt out of receiving marketing communications from us by following the unsubscribe instructions included in those communications.
- Cookies: You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. However, some parts of the Application may become inaccessible or not function properly if you disable cookies.
For EEA, UK, and Similar Jurisdictions
- Access: Request access to your personal information.
- Correction: Request correction of inaccurate personal information.
- Erasure: Request deletion of your personal information under certain circumstances.
- Restriction: Request restriction of processing of your personal information.
- Data Portability: Request transfer of your personal information to you or a third party.
- Objection: Object to processing of your personal information.
- Automated Decision-Making: Not be subject to automated decision-making with significant effects.
Children’s Privacy
International Data Transfers
- EU-approved standard contractual clauses
- Binding corporate rules for transfers among our affiliates
- Other legally approved mechanisms
Shopify as a Data Processor
Third-Party Services
Changes to This Privacy Policy
California Privacy Rights
Rights Under CCPA
- Right to Know: You have the right to request that we disclose certain information about our collection, use, disclosure, and sale of your personal information over the past 12 months.
- Right to Delete: You have the right to request that we delete personal information that we have collected from you, subject to certain exceptions.
- Right to Opt-Out: You have the right to opt-out of the sale of your personal information.
- Right to Non-Discrimination: You have the right not to be discriminated against for exercising any of your CCPA rights.
GDPR Compliance
Data Protection Officer
Contact Us
